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My business strategy is being myself
As a social entrepreneur, I am constantly working on my business to make it more sustainable, impactful, and enjoyable to run. Here are some of my recent reflections, which I hope might be useful for others who are setting up their own shop, be it a business, research lab or nonprofit. I am also curious to learn from the experiences of other people running small enterprises. Recent learnings: 1. Tailor my business to my own nervous system Fancy folks call this “building a l
Zoe Boshoff
Mar 293 min read


Notes for my High Achievers
I am working with some truly brilliant researchers - world-class polymaths who are shaping their fields. As the coaching call starts, I often notice a certain wild look in their eye, as if they have been pursued by wolves. This goes beyond burnout. These are super high-functioning people drawing on the “mystery tank” of energy and mental bandwidth every single day, for years. They are working the dawn shift; they are working nights. Here are three things I want to say to my h
Zoe Boshoff
Mar 292 min read
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